Charity Digital Decline: Discover why digital is more than just posting on instagram
Digital Marketing for
UK Charities
Digital for Charities focuses on providing practical, actionable digital marketing and operational advice to UK charities, particularly those with limited resources. You’ll find articles targeting common challenges and needs such as SEO, Google Ads Grant, fundraising, compliance, and digital tools.
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Latest Articles
Editorial picks
Charity Sector domination by the Corporate Mega Charities
The UK charity sector is defined by a profound financial disparity where the vast majority of organisations operate on the edge of survival while a tiny elite controls the lion’s share of resources. Approximately 94.6% of all charities in the sector earn less than £1 million per year, yet the…
Google Ads Grant
Performance Max Limitation With a Google Ads Grant
The Technical Restriction When setting a campaign in your Google Ad Grant account you can either select a standard campaign or a PMAX campaign. In a standard Paid PMax campaign, video is a mandatory requirement (if you don’t provide one, Google will actually auto-generate a basic one for you using your images). However, because Google Ad Grants are strictly limited…
